Add descriptive alt text to hundreds of products in minutes with smart templates and automation rules. Target by collection, vendor, tag or product picker, and undo any run from a before/after snapshot. Publish JSON-LD structured data for Product, Organization, FAQ, Video, LocalBusiness, Breadcrumb and more, so Google can show rich results. Compress images to WebP or AVIF and rename files to SEO-friendly patterns. A health report scores alt text, file names and formats, and flags broken images.